Your AI. Your files. Your workspace.

Turn evidence into your next creative move.

A performance and creative-strategy workspace for DTC media buyers, strategists and brand owners. Download one folder. Open it in your AI agent. Use your data and research to decide what to make next.

Get started
Example work
☰ Latest
☰ Issues
▤ All
Name Status Next step Creatives Progress
📄 Summer Campaign - Brand Refresh
Complete Review 8 8 / 8
📄 Q4 Hooks Test - Batch 2
Complete Test 12 12 / 12
📄 Holiday Creative Sprint
Complete Brief 5 5 / 5
📄 New Angle Concepts
Pending — 3 0 / 3
Built for DTC creative work
Local files you can keep
Works with your own AI agent
!
Example hypothesis
Could the next ad start with the buyer's frustration?
In this example, the ads lead with the product. Customer reviews describe a daily frustration. That gives you a new opening to test, with the reviews and existing ads as evidence.
An illustrative example of turning research into a test. Not a customer result.
How it works

Open. Ask. Build the next step.

📁
Download Rorschach
open the folder
1

Open your local folder

Use Codex Desktop or an agent that can read and write files and run local tools. Ask it to follow SETUP.md.

Working with your evidence...
🎬 Hero_Video_v2.mp4
2

Ask your real question

Add client context, ads, research or performance data. Ask your agent to analyse it, research a buyer or develop the next concept.

Solution Hero_Video ●
Problem Pain_Hook ●
Gap Unaware stage ○
3

Keep work you can use

Get research, copy, scripts, briefs and reports as local files. Review the evidence and decide what to act on.

What you actually get

From the results to the next brief

🗺️
Understand results
Example insight
More clicks, fewer sales. What changed after the click?
Work through performance data and creative evidence. Separate what happened from possible reasons, so your next action has a clear basis.
🔍
Research buyers
Example insight
Reviews repeat one frustration. Your ads haven't addressed it yet.
Bring together customer language, competitor ads and market research. Keep the source links so you can check the ideas before using them.
⚠️
Develop creative
Example concepts
  • Show the daily problem before introducing the product
  • Demonstrate the benefit with a side-by-side comparison
Turn findings into concepts, iterations, copy and video scripts. Give each idea a reason to exist and a clear question for the test.
🎯
Usable briefs and reports
Example output
  • 1State the decision and the evidence behind it.
  • 2Write the scenes, copy and assets the editor needs.
  • 3Keep open questions beside the next steps.
Share a clear readout or a buildable brief. Keep client context and meeting notes with the work, so the next task can start from what you already know.

Work you can read, edit and share.

Your client work stays in your local folder. Keep notes and drafts in Markdown, a plain text format, and open HTML readouts in your browser. Your chosen AI tools process the files you give them access to.

  • A clear answer to your current question
  • Evidence behind the recommended next step
  • Briefs, copy and scripts you can edit
  • Local files to keep for the next task
Example report sections
📋 Executive Summary
⚡ Immediate Action Items
📊 Performance and Creative Evidence
🎯 What We Know and What We Don't
🔄 Recommended Next Tests
📈 Strategic Observations
Pricing

One plan. No tiers to figure out.

Product + annual updates
Rorschach
Your local workspace for performance and creative strategy.
$499 USD / first year
Then $249 USD/year, renewed automatically unless you cancel before renewal.
Taxes and external AI tools or provider usage cost extra.
The downloadable Rorschach workspace
Research, analysis, concepts, copy and scripts
Briefs and reports saved as local files
12 months of product updates and product support
Email to get Rorschach
Online checkout is being prepared. Email us about access. Initial purchases have a 30-day refund window from usable delivery.
Keep the versions you receive
Cancel before renewal to stop future charges. You keep the versions already received. Updates and support continue to the end of your paid year, then stop. You bring your own AI account and any optional provider access.
Why use Rorschach

Give the next decision a clear basis.

👁️
Look at what the ad says.
Compare the message, visuals and proof with the buyer's needs. Keep what the ad shows separate from what you hoped it would say.
💰
Give each test a purpose.
Use the evidence to choose a clear change and a question to answer. Results still need a real test; analysis helps you plan one.
🛠️
Keep context with the work.
Bring client notes, research, meeting decisions and past briefs into the same folder. Your agent can read that context when the next task starts.
📈
Carry findings into the brief.
Turn the chosen direction into scenes, copy and build instructions. Keep the reason behind each choice available to the people making it.
FAQ

Common questions

Can Rorschach predict which ads will perform?
No. It helps you examine evidence, develop possible explanations and choose the next test. It cannot guarantee performance or prove a cause from creative content alone.
What if my creative is already working? Why would I analyze it?
Document the message, visuals and proof, then compare them with the results. That gives you a reason for what to preserve or change in the next version.
Where does my client work go?
It stays in your local Rorschach folder. Your chosen AI agent and connected providers may process the files you give them access to, under their own terms and settings. You do not upload client work to this website.
What do I need to use it?
Your own AI account and an agent that can read and write local files and run local tools, such as Codex Desktop. Python 3.11 or newer is also required. Open the downloaded folder and ask the agent to follow SETUP.md. Optional research and media tools may need their own accounts or keys.
Does it manage my ad account?
Rorschach helps with research, strategy, analysis and production work. It is not an automatic ad-account manager. You decide what to test and what changes to make in your paid accounts.
What if I'm not happy with the results?
The initial purchase has a 30-day refund window from usable delivery. Email gold@rorschach.app to request a refund. Your rights under applicable law still apply.
Is this for agencies or in-house teams?
It is built for DTC media buyers, creative strategists and brand owners, whether you work in an agency or in-house. You can share finished reports and briefs with clients and editors.
How do I share the work?
Share the finished Markdown files or HTML readouts. HTML opens in a browser. Sharing an output does not give someone a licence to operate or redistribute the Rorschach system.
What happens after I get Rorschach?
Download and extract the folder. Open it in your local AI agent and ask it to read SETUP.md. The agent checks setup and helps connect the tools you choose. Then add your client context and ask for the work you need.
How do renewal and cancellation work?
The first year is $499 USD. It then renews automatically at $249 USD each year unless you cancel before renewal. Taxes and external AI tools cost extra. Cancel to stop future renewals; you keep the versions received. Updates and product support end when your paid period ends.

Start with the question that matters.

Bring your evidence. Use your AI agent. Keep the research, decisions and next brief together.

Email to get Rorschach

$499 USD first year, then $249 USD/year. Renews automatically unless cancelled. Taxes and AI tools extra.